Rain likely in North and Northeast; rest of India swelters under intense heat

The Western Disturbance brought light rain in Jammu & Kashmir where Gulmarg recorded 9.6 mm of rain. Srinagar, Batote and Pahalgam also received some rain. As the system is moving away, rain will decrease in the state. In the next 24 hours, Himachal...

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Watch: Ads that jumped on to the election bandwagon

Now, there are many brands that have jumped on to the election bandwagon. While some are urging consumers to vote, some are talking elections without even referring to them. Here are some that caught our eye. Now, there are many brands that have jumped...

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YT: Uber betting big on India

Uber launched by Silicon Valley Maverick Travis Kalanick. Uber's application has become quite popular in the high-end radio cab market. This week Uber went live in Mumbai and did so with style offering free rides to senior citizens to help them caste...

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YT: Elections 2014, the Know Your Vote way!

Know Your Vote focuses on educating the youth to make informed decisions, spread political awareness and demand accountability from the government. Know Your Vote launched by Dhruv Sarin in 2010, focuses on educating the youth to make informed decisions,...

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Durex India makes a bold statement

This week we are putting up the latest commercial from Durex India on Noticeboard. Finally, there's an ad that takes a liberal view of sex - casual and unapologetic. The actor Ranveer Singh starrer video has already gone viral notching up over 2 lakh...

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Mutual Funds decline as markets end lower on profit booking

Equity Mutual Funds ended in red as the equity benchmarks saw profit-taking on Friday weighed down by oil & gas, private banks and FMCG stocks. Performance wise, all the funds in the equity category closed in negative terrain. The sector funds performance ...

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One-stop shop for lessons in building global brands

Mahindra and Mahindra's B Karthik recommends a portal that he claims is a one-stop shop for lessons in building global brands. Mahindra and Mahindra's B Karthik recommends a portal that he claims is a one-stop shop for lessons in building global brands....

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India's forex reserves decline by $31.6 mn

Foreign currency assets (FCAs), a major part of the overall reserves, fell by $16.2 million to $281.536 billion for the period under review, the Reserve Bank of India (RBI) said on Friday. After rising for seven straight weeks, India's foreign exchange...

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Vikram Sakhuja’s ambition for Maxus

Media agency Maxus continues to dominate headlines. According to the latest RECMA reports released earlier this month, the agency retained its position as India's most dominant media agency, and has been named the world's fastest growing media agency...

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There's change at Leo Burnett India

The big news from Indian advertising this week was the change of creative guard at Leo Burnett India. Former ECD of BBDO India, Raj Deepak Das will now take over from KV Sridhar as the new Chief Creative officer of the agency. This, nearly six months...

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Checkout top news from Indian ad world

Some big news from Indian ad land. After a 17 year stint with Leo Burnett, Chief Creative Officer KV Sridhar or Pops will exit the agency to pursue other interests. A statement released by the agency says Pops will take a break to reinvent, rediscover...

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How can Indian economy get back on track?

India Back On Track – An agenda for reform is the first show in a three part series that Network 18's Think India Foundation is producing in partnership with the Washington, DC based Carnegie Endowment for International Peace, one of the world's finest...

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Satbir Singh recommends who you must follow on Twitter

On Must Follow, we have Havas Worldwide India's Satbir Singh, who's recommending whom you should follow on Twitter. On Must Follow, we have Havas Worldwide India's Satbir Singh, who's recommending...

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Manish Vij recommends an app to help analyse data

On Web Check this week, we have Smile Vun Group's CEO & Founder, Manish Vij, and he is recommending an app that he says will help you analyse data. On Web Check this week, we have Smile Vun Group's CEO & Founder, Manish Vij, and he is recommending...

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Fevicol's take on the elections

Weare two weeks in to the General Elections, and brands have quietly begun tailoring campaigns to reflect the heightened interest. The latest is adhesive brand Fevicol, which kicked off a new campaign this week. We're two weeks in to the General Elections,...

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MTV India decodes the Millenials

According to MTV India's latest Youth Trends Study, India's millennials are re-inventing themselves. Storyboard's Animesh Das reports that youth speak a language that every marketer is keen to understand and interpret. Marketing to the youth will...

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Reebok India's comeback strategy

Recovering from the Rs 870 crore scam that hit the sports goods maker Reebok in 2012, it has restructured its business and repositioned the brand. This week, the sportswear brand kicked off a marketing campaign that debuts its new logo, as well as two...

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CCI Order: Third Party Appeals?

Published on Sat, Apr 19,2014 | 18:15, Updated at Sat, Apr 19 at 18:15Source : CNBC-TV18 |   Watch Video : When can a third party appeal against CCI's decision? The Jet-Etihad merger became the test case for this question when...

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India Inc. 'CAG'ed! Telecom Who Else?

Friday: 10.30 pm, Saturday: 11.30 am Sunday: 9:30am & 11.00pm Published on Sat, Apr 19,2014 | 18:15, Updated at Sat, Apr 19 at 18:19Source : CNBC-TV18 |   Watch Video : This week the Supreme...

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Companies Act: How Will Life Change?

Published on Sat, Apr 19,2014 | 18:29, Updated at Sat, Apr 19 at 18:58Source : Moneycontrol.com |   Watch Video : Hello & Welcome to this brand new series – Companies, Act! Over the next many weeks we will analyze the impact...

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Checkout: If Renault Fluence worth your money

Renault is a strong brand now with much more of a presence in India. The company believes that the new Renault Fluence has what it takes to attract the Indian consumer. Renault is a strong brand now with much more of a presence in India. The company...

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Storyboard: Brands jump on to the election bandwagon

Election fever has gripped the entire country! Several brands, corporate and media companies including Hindustan Unilever, Tata Tea, Google and of course, CNBC-TV18, which have launched campaigns to educate and inform the voter. Take a look. Election...

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Maoist rebels kill 13 in Chhattisgarh blasts

The rebels have operated for decades across a wide swathe of central and eastern India, and grew in strength during recent times in areas where poor, tribal villagers came into conflict with mining companies seeking resources for industrialisation. ...

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MG Parameswaran talks on 'For God's Sake'

FCB Ulka's MG Parameswaran spoke to Storyboard's editor, Anant Rangaswami on the business of culture and religion and why brands should tap into them. FCB Ulka's MG Parameswaran in his latest book, 'For God's Sake', illustrates the role religion plays...

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Hindujas are wealthiest Asians in UK

Hinduja brothers have been ranked as Britain's richest Asians in 2014 with a total worth of 13.5 billion pounds, an increase of one billion pounds over the previous year. At a gala Asian Business Awards 2014 function held at the Park Plaza Westminster...

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Storyboard: What's Pratap Bose's next move?

After a six year stint, the COO of Omnicom owned DDB Mudra Group, Pratap Bose, has decided to put in his papers. Bose's exit comes after the current CEO and managing director, Madhukar Kamath, was given a four year extension. Animesh Das finds out what...

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Watch: Motoring news tip of the week

Check out all the motoring news that happened over the week. Check out all the motoring news that happened over the week. kill_sourc...

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'Auto Selector' answers all your auto-related queries

Bertrand D'Souza answers all the viewers' queries on 'Auto Selector'. Bertrand D'Souza answers all the viewers' queries on 'Auto Selector'. ...

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Watch: Muthoot Pappachan's first televised campaign

Established in 1887, the conglomerate is now looking to build a distinct identity and reinforce customer trust. The campaign has been conceptualised by TapRoot India. Watch on Notice Board the Muthoot Pappachan's first televised corporate campaign....

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Summer leads to spike in Asthma symptoms

Seasons have a very powerful potency in our lives and the shift from one season to the other affect our daily lives, the foods we crave for, clothes we wear and also the diseases we have. Spring becomes challenging for people suffering from asthma....

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Rain likely in Northwest India during the next 24 to 48 hours

A fresh Western Disturbance that lies over north Pakistan along with its associated cyclonic circulation over central Pakistan and adjoining parts of Punjab, will move eastwards to arrive over Northwest India possibly tomorrow, post noon. According...

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Indian-owned cos in UK employ over 1 lakh persons: Study

Indian companies are playing an important role in the growth of the British economy and contributing to GDP and creating employment opportunities, according to Grant Thornton UK LLP's India Tracker 2014 report. The report, which is prepared in collaboration...

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GMR consortium wins $700 mn airport project in Philippines

A GMR-Megawide consortium has been awarded a USD 700 million project to develop and operate the Mactan-Cebu International Airport in Philippines. The contract was awarded by the Department of Transportation and Communications (DOTC) of Philippines. ...

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Gul Panag on politics, civic issues and the road ahead

Meet actor and social media activist Gul Panag from the Aam Aadmi Party representing the constituency of Chandigarh. As more than 800 million Indians gear up to vote in the world's biggest democratic exercise, Young Turks hits the campaign trail!...

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Forex reserves surge to $303.67 bn as of March 28: RBI

Country's foreign exchange reserves surged USD 5.04 billion in the week ending March 28, its biggest weekly rise in four months, as RBI started to buy dollars regularly in an effort to build up its defences against any potential global turmoil. The...

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HUL's Hemant Bakshi underlines marketing challenge

Watch Hemant Bakshi of Hindustan Unilever underlining today's marketing challenge. HUL stock price On April 01, 2014, Hindustan Unilever closed at Rs 601.60, down Rs 2.05, or 0.34 percent. The 52-week high of the share was Rs 725.00 and the 52-week...

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Anurag Thakur: Young face of BJP

Catch the young face of the Bhartiya Janta Party, Anurag Thakur who is battling for the third time from the Hamirpur constituency in Himachal Pradesh. As more than 800 million Indians gear up to vote in the world's biggest democratic exercise, Young...

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The myth of UPA's disastrous economic performance

Data suggest that the UPA government's performance on most economic parameters was ahead of the NDA's, argues a paper. Contrary to the consensus that the Manmohan Singh government was "an economic disaster that needs to go", an article that is set to...

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Indian marketers must look at China for inspiration

Michael Karg, CEO of Razorfish tells us why Indian marketers should look at China and not the West for inspiration. Michael Karg, CEO of Razorfish tells us why Indian marketers should look at...

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Dependency on private healthcare in India- a boon or a bane

During political debates in print and television media we often come across hue and cry raised over corruption and development but healthcare is something that is constantly missing or simply ignored. In a country where weather related diseases, rising...

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